As we’re all recovering from the Victoria’s Secret fashion show, we wanted to jump in not to address the backlash but to do what Ecolabo does best: propose alternatives. Here are 5 body positive, ethical and eco brands to shop.
These beautiful independent brands deserve the limelight. They show women of all shapes and sizes, but also take care to not exploit women in the manufacturing of their garments. For us, that’s the only way to be a feminist and positive brand. Moreover, we don’t like toxic chemicals in our clothes and even less near our sweet spots ! These brands take materials seriously and all have organic textiles and dyes. Let’s change the way we shop to empower these types of businesses, instead of feeding multi million dollar companies that get money from our insecurities, right?
We love everything that Organic Basics drops because we are big fans of comfy everyday underwear. This brand makes ethical timeless basics made from organic cotton and their new innovative fiber: Silvertech. Save on your orders with their savvy packs of socks and undies for men and women and try their new sportswear line !
Beautiful cotton underwear for every size and shape. Their underwear, loungewear and sportswear all have that minimal and comfy vibe. They’re made from organic cotton that is sewn in California, dyed with all natural colours with no chemicals added. We love the girly vibe and their lookbooks that show women of all sizes !
Baserange embraces all the current underwear trends from high rise panties to velours bralettes and seamless bodies. We love that they prefer little water consuming materials like bamboo and linen but also natural fibers such as wool and silk. Their dyes are all GOTS certified and they only use organic cotton to make their garments.
We also wanted to feature some more lacy options for your late nights. Anekdot creates limited edition undies from dead stock and surplus stock. They are dedicated to fight against mass produce and cheap clothing, especially intimates which are known to be extremely unethical.